ServicesDesign & buildTheme development

Theme development

Code your team never has to fear

A theme is where design meets reality. Ours are built on clean, modern Shopify architecture: section-based templates your team can rearrange from the admin, Liquid and JavaScript written to be read by the next developer, and performance budgets that keep Core Web Vitals green as the store grows.

See the work

Trusted by DTC brands worldwide

We build custom themes from scratch and rebuild themes that have collected years of app scar tissue. Either way the result is the same: a storefront that loads fast on a phone in a parking lot, edits cleanly from the Shopify admin, and does not fall over when the next campaign doubles the traffic.

What's included

Stores that look premium and convert

01

Custom theme build

From-scratch themes built on Shopify's modern architecture

02

Section-based editing

Your team rearranges and publishes without a developer

03

Performance budget

Core Web Vitals targets enforced, not just measured

04

Clean, documented code

Liquid and JavaScript the next developer will thank you for

05

App integration

Apps wired in without the bloat they usually bring

06

QA across devices

Tested on the phones and browsers your customers actually use

Good questions

Asked by founders considering theme development. Yours are welcome too.

Custom theme or a premium theme customized?

Custom themes fit brands that need a distinctive storefront or features off-the-shelf themes fight against. A well-chosen premium theme, properly tailored, fits brands that need speed to market. We advise honestly; both are done to the same code standard.

Will the theme stay fast as we add apps?

That is the point of the performance budget. We integrate apps server-side where possible, defer scripts that do not need to block, and measure the store's vitals after every significant change. Speed is protected as a feature, not rediscovered as a problem.

Can you take over a theme another agency built?

Yes. We start with a code audit so you know what you are sitting on, then either stabilize what exists or rebuild the parts that cannot be saved. No drama, just a clear recommendation with reasons.

Ready when you are

Let's talk about theme development