A bold, cruelty-free Shopify store design for Amplified Beauty — blending vegan innovation, premium aesthetics, and seamless UX for a high-performing shopping experience.

We collaborated with Amplified Beauty, an Australian vegan and cruelty-free makeup brand, to design and develop a custom Shopify store that reflects their bold, premium identity. The site features personalised engraving options, product filtering, and international pricing, with responsive layouts, fast performance, and SEO optimization.
Built for both beauty and usability, the store delivers a seamless, high-converting shopping experience that elevates the brand’s modern luxury appeal.
Brand Name:
Amplified Beauty
Service:
Shopify
Year:
2024
We designed the Amplified Beauty Shopify homepage to reflect the brand’s bold, luxurious, and cruelty-free identity. Featuring high-quality imagery, engaging product showcases, and personalized options, the layout highlights their vegan, food-grade lipsticks and balms with elegance and clarity. Built for speed, SEO, and mobile responsiveness, the homepage delivers a seamless shopping experience that blends beauty innovation, sustainability, and premium design.

The Amplified Beauty collection page features a sleek, minimal layout that showcases each product with vivid visuals, clear details, and quick add-to-cart options. Designed for clarity, speed, and effortless browsing, it enhances the brand’s bold, luxury aesthetic while ensuring a smooth shopping experience.


— Amplified Beauty