Pensieri Freschi
Designing the online identity for Pensieri Freschi—an Italian floral brand that ‘creates real connections, one flower at a time.’ Seasonal bouquets, gift-boxed presentation, and a romantic tone turn everyday gestures into special moments.
- Flowers
- Bouquets
- Seasonal Florals
- Gift Box
- Italy Delivery
- Romantic Gifts
- Online Florist
Pensieri Freschi brings fresh, in-season bouquets to customers across Italy, combining elegant presentation with a warm, romantic brand voice. The experience celebrates everyday emotions with thoughtfully curated flowers presented in a signature gift box.
We crafted a Shopify storefront that spotlights best sellers and seasonal selections, supports scheduled delivery, and keeps the brand’s poetic messaging front and center—from homepage storytelling to collection and product pages.
A cohesive design system preserves typography, tone, and imagery guidelines—ensuring launches, promos, and editorial content feel consistent while honoring the brand promise to ‘romanticize life with a bouquet.’
Client Name:
Pensieri Freschi
Service:
Shopify
Year:
2025
The homepage sets a romantic, gift-ready tone—hero messaging, seasonal spotlights, and best-seller highlights paired with elegant imagery. Flexible sections support promos, FAQs, and social proof while keeping the experience warm, simple, and conversion-focused.
Collection pages present each floral story with clear imagery, gentle copy, and helpful filtering. Layouts are designed to spotlight seasonal picks and giftable sets, guiding customers to the perfect bouquet for birthdays, anniversaries, and everyday ‘just because’ moments.
“Blinix Solutions captured our romantic spirit perfectly. The site feels warm, elegant, and so easy to use—choosing a bouquet, picking a delivery date, and checking out is beautifully simple. It helps us turn everyday gestures into something truly special.”
— Pensieri Freschi